In todays lesson we were told to look at Digipaks of artist within the same genre and analyse the similar conventions in the design on both the inside as well as the outside of each one. Sarah went to a HMV over the weekend and took images of the different Digipak's so that now in this lesson we can compare and see what genre conventions we may need to include in our's.
In terms of similar conventions between these three digipaks on the front cover of all of them we can clearly see a medium close up of the artist themselves. What this does is it shows the Artist in what you could possibly say is their best light, due to the fact that these photos are all taken in what appears to be a photography studio with studio lighting and make up. The two digipaks on the right both appear to have some form of filter that has been edited in, in order to emphasise the colours that are visible. Yet it would be safe to say that the front cover of the digipak in the middle has had the most work done to it as you can visibly see that in the editing stage of this photo they have added multiple filters to individualise their product. The theme for each of these digipaks remains the same through the layout and design of all three of these. For example, on the front of each of them as previously discussed we see the artist but then on the back we see a list of all of the songs and features (if there are any) that are in the CD. The font of the text on the back of the digipaks is very small. However, it is still easily readable for any consumer that is curious about the songs that are within the product.
In terms if dimensions the digipaks that we will be creating should be 140 mm wide and have a hight of 125mm along the outside of the digipak there should be information will all of the legal information in a small font. Whereby there is then space for the inside of the pack to be a lot more free flowing with images.
With all of this in mind. For a start I feel as though when it comes to creating our own digipaks we should follow the trend of this genre and display kiera who is going to be acting as our artist on the front cover in a photography studio lit setting that will not have any correlation to our music video studio setting as they are two different products.
Hi Carl
ReplyDeleteSome progress on the blog last week, but some stuff missing as well. Where is the stuff about the conventions of digipak form e.g. dimensions, elements included on spine etc?
We also don't have either Master doc with set designs, props and costume lists, or the rehearsals / filming of test video. Overall it feels like slim pickings for five production lessons!
Hope you will step things up this week and next as a lot of the nitty gritty is going to be happening and you need to record your role in it in detail in order to get credit from the coursework examiner.................. Taking lots of photos, videos and screenshots is a good start and then use your prep time to explain findings/analysis and how this is feeding into your creative decisions.